• Brian Watts

WHAT'S WITH THE NAME... NAKED & FAMOUS DENIM?


Naked & Famous is not a normal denim company and they never will be and that's why we love them!



Instead of relying on celebrity endorsements and expensive ad campaigns, Naked & Famous devote all of their resources to sourcing the world’s best fabric and turning it into awesome jeans. No advertising, no washes, no pre-distressing, no nonsense. Just excellent denim at a reasonable price.


The team at Naked & Famous travel to Japan multiple times a year to find new fabrics, working with denim mills to develop crazy things like glow-in-the-dark denim, cashmere blends, raspberry scratch-n-sniff, reflective denim, rainbow-fade denim, crimson sky selvedge and so much more.


All Naked & Famous products are proudly cut, made and sewn in Canada.

Always have been, always will be.

Crazy, right? We told you they weren’t normal.


The brand name Naked & Famous is a satire of our celeb-obsessed culture. We aim to poke fun at “Hollywood”and “Glamour” brands that sell jeans for $300 and up solely because they are celebrity endorsed, and not because they are higher quality.

The Naked & Famous logo is reminiscent of 1950’s Pop-Art. Early Pop-Artists depicted the “ideal blond” as a satire of mass media and mass culture, then fed it right back to them. Naked & Famous intend to do the same.

Naked & Famous are one of the few luxury brand that is actually concerned with providing product VALUE to the end consumer.


SHOP NAKED & FAMOUS DENIM



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Finally, Selvedge Denim With Stretch


Introducing the Nightshade Stretch Selvedge, the stretch denim staple from Naked & Famous.




The denim has a classic crisp raw denim feel with 2% stretch for a much easier break in. The deep indigo tone will produce magnificent results when worn over time.


The color of the denim is created with the addition of a black dye to the indigo, the combination creates a rich indigo tone that is nearly black. Other details include, classic red line selvedge ID, contrast stitching, tan leather patch, silver metallic buttons and rivets.


Available now in Super Guy.



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